Deskripsi Pekerjaan
PT Cirebon Global Insights, a leading market intelligence firm in West Java, is seeking a highly analytical and strategic Market Research Manager to join our dynamic team. In this pivotal role, you will be the driving force behind our data collection and analysis strategies, providing actionable insights that shape our clients' business decisions. You will lead a team of researchers, manage end-to-end research projects, and translate complex data into clear, compelling narratives for stakeholders. If you are passionate about consumer behavior and market trends and thrive in a fast-paced environment, we invite you to help us redefine market intelligence in the region.
Tanggung Jawab
- Design and implement comprehensive market research methodologies, including qualitative and quantitative studies.
- Lead, mentor, and manage a team of market research analysts and associates.
- Analyze consumer behavior, market trends, and competitive landscapes to identify opportunities.
- Oversee the end-to-end lifecycle of research projects, ensuring timely and budget-compliant delivery.
- Develop and present actionable insights and strategic recommendations to senior management and clients.
- Collaborate with cross-functional teams to align research objectives with broader business goals.
- Stay abreast of industry trends and advancements in research technology and tools.
- Manage relationships with external research vendors and partners.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, Statistics, or a related field; Master’s degree is a plus.
- Minimum of 5 years of experience in market research, with at least 2 years in a managerial role.
- Proven expertise in both qualitative and quantitative research methodologies.
- Strong proficiency in statistical software (e.g., SPSS, R, Python) and data visualization tools (e.g., Tableau, Power BI).
- Exceptional analytical and critical thinking skills with a keen attention to detail.
- Outstanding communication and presentation skills, with the ability to translate data into business insights.
- Demonstrated ability to manage multiple projects simultaneously and meet deadlines.
- Strong leadership skills with a track record of developing and motivating teams.